If you want to cement your online presence or visibility, a website is needed. The website will surely benefit your marketing so you can advertise and sell your products or services effectively. You can build your website with the sources available online but if you want a professional-looking one, you should think about website design uk.
There are many designers out there but to find the right one, you need to know the factors. Before you consider the factors when hiring a web designer, it is important that you know the differences between a developer and designer. Many people tend to think they mean the same thing.
A web developer uses a designer’s mockups to build a functional website. A web designer creates the look of your website. In general, a designer will work with you in choosing colors, construct logos/branding and discuss layouts for your web pages. You have to know that web design is more than making pretty pictures. Web designers are also knowledgeable about concepts like a call to action and organising your site’s content that will meet your goals.
It is crucial to know the difference because oftentimes, website owners hire a web developer when they really need a web designer. Before you start searching, it is crucial that you decide what services are necessary for your project. If you need a web designer, here are the factors to consider when hiring:
The basic thing that you need to do is to determine if the style of the designer matches the way you want your site to look. The prudent thing to do is to check some of the designer’s portfolios. After that, you need to take note of things like colors, layouts, and logos.
The next thing that you need to consider is the pricing. Many designers partner with developers so you pay one price for both services. Others may also give mockups that need to be taken elsewhere to be coded into the actual site. For this, another pricing should be set. Whatever you consider, you should be aware of the costs involved up front so you can set a budget accordingly.
After the design and the development, you need to consider the maintenance and upkeep of the site. Keep in mind that websites are not a one-time cost. This means that you will incur expenses down the road.
Websites need to be kept updated especially if it requires third-party plugins. Your designer may offer maintenance services or maybe they can refer someone to you who does. If you want to maintain the site yourself, you need to learn how to do it.
Another thing to consider is the design files you will receive. At the bare minimum, the designer should provide mockups in either AI (Illustrator) or PSD (Photoshop) formats. Aside from these, you should receive a printable version of the logo that is PDF or EPS.
Finally, you should consider the availability of the designer when it comes to revisions or changes. When you hire a designer, find out ahead of time how much you will incur if you need changes or new layouts along the way.